Renault Nissan Alliance boosts market share

The alliance between Renault and Nissan appears to be paying off, after the firms reported an increase in overall market share despite the tough economic conditions.

The Renault Nissan Alliance announced its share of the global new vehicle market edged up by 0.3 per cent during 2008, as it sold over six million vehicles.

Although overall sales for the alliance dropped by 1.1 per cent compared to the previous year, the relatively small drop demonstrated a relatively robust performance given the global economic slump.

"European sales (including Russia) reached a new record of 591,139 units," the company said.

That represented an increase of 5.5 per cent compared to 2007, which had been the previous highest sales year for the alliance.

Used Renault dealers and used Nissan dealers will be boosted by the news of the companies’ success during 2008, particularly in Europe, where the alliance’s market share increased by 0.2 per cent despite a contracting industry overall.

Written by Barry Oakey

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