All personal information collected and used from the Used Car Sites Limited web site (the "Web Site") will be processed in accordance with the Data Protection Act 1998.
References in this policy to "Used Car Sites" also apply to its sister channels on this web site, including all associated web sites and domain names.
Vehicle Searches
In order to conduct a vehicle search on the Web Site, we will require you to supply a postcode and a selection of identifying criteria matching your chosen vehicle, for example make, model and price.
General
Used Car Sites Limited has associated or affiliated companies and trading partners and information supplied in this site may be shared with these companies.
Used Car Sites Limited may from time to time contact you regarding any enquiry you sent.
We have taken measures to ensure that information supplied to us is held securely.
You have the right to access all personal information supplied to the Site and rectify any inaccuracies on the information held (a charge of £10 may be administered). Further enquiries should be made to Customer Care, Used Car Sites Limited, Millers House, The Maltings, Stanstead Abbotts, Hertfordshire, SG12 8HN
Amendments and Updates to this policy may be made from time to time. Any revisions will be posted on this page so you will always be aware of what information we collect.
Online Advertisements
Telephone numbers and email addresses supplied as part of a vehicle advertisement will be published within the relevant advertisement for the duration of the booking, to enable a potential buyer to contact the seller. The postcode is collected in order to provide a positioning on each vehicle within our database, thereby enabling potential buyers to locate vehicles for sale within a set radius of their chosen location.
Vehicle Searches
Postcodes and vehicle information are collected in order to provide a relevant match of vehicles against a specified search. The inclusion of the postcode enables us to provide the potential buyer with a range of vehicles within a chosen locality, rather than vehicles randomly spread throughout the country.
Registration
Email addresses are collected in order to send registrants their chosen password, providing them with online access to their registration details. The user can access this information at any time in order to update their details or change the option on whether they would like to receive communication from us or selected third parties. Other registration information is collected in order:
1. To generate an overall audience profile of visitors using the Web Site. This information is then used to assist in developing relevant content on the site as well as ensuring that automotive trade advertisers looking to reach specific audience groups are encouraged to place their stock or promotions on the site.
2. To provide our web site visitors with the option to receive the email and postal offers from selected third party companies that we believe may be of interest to them. If a visitor has supplied insurance renewal date information and/or vehicle ownership details, it provides us with the potential to better target that visitor with relevant and timely consumer offers by email or post, providing that visitor has opted to receive notification on such offers.
When you visit our web site we issue a "cookie" or unique identification code that enables us to recognise your computer and store settings to help facilitate your use of our site.
If your computer is configured to accept cookies we will be able to provide time saving functionality such as:
* the ability to pre-fill the search form with your postcode, thus preventing the need to re-input it each time you need to run a search.
* unhindered access to all the fields within our advanced search settings.
* ready access to an online record on past advertisements you may have placed via the site.
If your computer is cookie enabled we are also able to limit the number of occasions you are exposed to certain display advertisements on our site (such as banners and pop-up boxes).
Please note you need to enable cookies in your browser in order to place an advert. For further information on cookies or for details on how to delete them or refuse their installation on your computer, please visit http://www.aboutcookies.org/
Why we use cookies
We use cookies for 4 purposes:
1. To enable the delivery of functionality that improves the ease and speed of using the Web Site (see above).
2. To frequency cap display advertisements, particularly pop-up boxes. By limiting advertisement exposure we provide a more compelling user experience for site visitors and also ensure that advertisements on the Web Site are more evenly spread across our user base.
3. To enable us to track the relative demand for different types of vehicles on the site. Such information enables us to better target advertising at users searching for specific vehicles.
4. To enable us to track the relative popularity of disparate parts of our site. This in turn enables us to concentrate our efforts on developing those parts of the site that are generating the greatest consumer demand.