Range Rover gets Posh makeover, and mixed response

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Victoria Beckham, wife of England’s patron saint of football David, has continued her dip into designing, this time on the Range Rover Evoque – but some Guardian readers aren’t happy.

The £80,000 Range Rover was unveiled at Beijing and, according to Mrs. Beckham, inspired by “yachts, luxury jets and classic cars.”

The Guardian’s Imogen Fox is a fan: “The interior is a classy cross between one of her Hermes-ish luxury handbags and a baseball glove – a joint nod to high fashion and the US sports scene. Do you see what she did there? The exterior resembles a pouty pair of dark sunglasses.”

However, response by Guardian readers is predictably somewhat less favourable:

“Can’t you at least distance yourself from this tosh by putting quotation marks around ‘designed’? Or take the long route and write: ‘She endorsed a car designer’s design and had no actual input herself’?”

“I have nothing against Range Rovers, and think the new model looks great – but what kind of people are they aiming for if they are using Victoria Beckham’s name as a selling point???”

“Fashion Blog or not, Why is the Grauniad giving column space (or pixels) over to this gas-guzzling, piece of shallow, materialistic nonsense from a z-list celebrity whose fame happened last century?”

Ouch.

What do you think of the Victoria Beckham/Range Rover mash-up?

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